Creatify
A URL-to-video ad studio with AI actors, a credit subscription, a public API, and an official MCP server.
- Platforms
- youtube, tiktok, shorts
- Capabilities
- avatar, t2v, tts
- Workflows
- ugc-ads, ai-avatar
- API
- API availableMCP availablehttps://docs.creatify.ai
Creatify turns a product link into a video ad. The usual input is a URL from Amazon, Shopify, the App Store, or Google Play. The usual output is a vertical or square ad with an AI actor, a script, and a voice, aimed at TikTok, Shorts, and paid social. It is an ad product that contains avatars, not a general text-to-video playground and not a timeline editor. Creators who want to prompt Kling or Seedance directly should look at Kling, Seedance, Runway, or Higgsfield. Creators who want a presenter on camera from a script, without the ad-template layer, should also read HeyGen.
Two bills exist, and both showed dollar prices on 2026-10-16. The web app at creatify.ai/pricing prints Standard, Pro, Max, and Business under a "SAVE 20% ON ANNUAL PLAN" banner. Each card shows a higher monthly sticker and a lower monthly sticker. The lower number is 20 percent off the higher one: Standard $15 and $12, Pro $55 and $44, Max $95 and $76, Business $195 and $156. The API docs at docs.creatify.ai/billing print a separate subscription: API Starter is $99 per month and API Pro is $299 per month. Those API prices are not the web plan prices.
Who it's for
Creatify fits a marketer or a small agency that needs many product ads from URLs, and a founder who wants an AI actor to hold the product story without hiring a UGC creator for every test. The free plan is the trial: 10 credits a month, up to 2 video ads or 20 image ads, 300 AI actors, 10 premium models, 40 templates, and a watermark. Paid web plans raise the credit grant, the actor library, the maximum duration, and the seat count. Enterprise is the contact-sales tier for custom credits, white-label, and an SLA.
It is a weak fit for a faceless channel whose footage is not an ad. A documentary-style b-roll piece does not need an actor library or an ad launcher. It is a weak fit if you already have a human creator on camera and only need captions. That is CapCut. It is a weak fit if the voice is the product and the picture is optional. That is ElevenLabs. Use Creatify when the unit of work is an ad, the input is a product, and the output has to be testable in more than one hook.
Agencies should read the seat and brand-space row before they share one login. Standard and Pro are 1 seat. Max is 3 seats and 3 brand spaces. Business is 10 seats and 10 brand spaces, and the Business card says there are no per-seat fees. Enterprise says unlimited seats and brand spaces. Those counts were on the compare table. A dollar price for seats beyond the included set was not observed.
What it does
The site's feature index includes URL to video, AI avatar, ad clone, product video, text to speech, an AI script writer, a model playground, and ad launch toward Meta, TikTok, and AppLovin. The pricing FAQ says you can upload product images, videos, and text, or let Creatify read them from the product page. Manual edits after export — text, captions, trims, media swaps, layout — are free and can be re-exported. Regenerating the video, the avatar, the voice, or the script spends credits, because that is a new generation.
The compare table printed these text values on 2026-10-16:
| Standard | Pro | Max | Business | Enterprise | |
|---|---|---|---|---|---|
| Monthly credits | 55 | 280 | 730 | 1,500–6,100 | Custom |
| AI actors | 300 | 1,500 | 1,500 | 1,500 | All |
| Custom avatars | cell empty in the extract | 3 | 3 | 3 | Custom |
| Model playground | 50+ models | 100+ models | 100+ models | 100+ models | All |
| Ad templates | 200+ | 500+ | 500+ | 500+ | All |
| Video duration | Up to 2 minutes | Up to 10 minutes | Up to 10 minutes | Up to 10 minutes | Custom |
| Parallel generations | 1 | 5 | 10 | 10 | Custom |
| Seats | 1 | 1 | 3 | 10 | Unlimited |
| Brand spaces | 1 | 2 | 3 | 10 | Unlimited |
| Smart assets | 5 GB | 10 GB | 10 GB | 10 GB | Custom |
Many feature rows (Agent, Ad Flow, Ad Clone, Ad Insights, Ad Launcher) rendered without a text value in the extract. Empty cells are not proof that the feature is missing, because a checkmark icon may not have come through as text. Do not treat a blank cell as a verified "no." The plan cards are clearer than that extract: Standard, Pro, and Max each list watermark removal. The free-plan FAQ says free exports include a watermark. Business says "Everything in Pro, plus," so watermark removal is inherited on that card rather than repeated as its own line.
Languages: the FAQ says 75+ and names a long list that includes English, Hindi, Portuguese, French, German, Japanese, Chinese, Spanish, Korean, and others. Unused paid credits are valid for 2 months, so they can move to the next month. Free credits do not transfer onto a paid plan. You own the creatives after the plan ends, and the FAQ says stock footage in Creatify is royalty-free. Refund terms point at the terms of service and were not copied here.
Pricing tiers
Web app
Verified on 2026-10-16 at creatify.ai/pricing. Under a "SAVE 20% ON ANNUAL PLAN" banner, each card prints a higher monthly sticker and a lower monthly sticker. The lower figure is 20 percent off the higher one.
| Plan | Higher monthly sticker | Lower monthly sticker | Credits on the card |
|---|---|---|---|
| Standard | $15 | $12 | 55 |
| Pro | $55 | $44 | 280 |
| Max | $95 | $76 | 730 |
| Business | $195 | $156 | 1,500, with a selector for 1,500 / 3,050 / 6,100 |
Enterprise is contact sales. The free plan, from the FAQ, is 10 monthly credits, replenished every month, capped at about 2 video ads or 20 image ads, with a watermark. The Business card also says 10 seats are included and that there are no per-seat fees. Checkout can still differ from the sticker. Read the charge before you confirm.
Credit cost inside the web app "varies by the model, feature, and type of output," and the product says you see the cost before you confirm. A public web rate card that maps every button to a credit integer was not observed on the pricing page. The API rate card below is documented. Do not assume the web app spends credits at the API's integers unless Creatify says the meters match. The MCP page does say generations use the same credits as the platform plan. That sentence is about MCP versus the app, not a proof that every API endpoint matches every web button.
API
Verified the same day at docs.creatify.ai/billing. API access requires a subscription. The quickstart says Starter, Pro, or Enterprise.
| Plan | Monthly credits | Price |
|---|---|---|
| API Starter | 500 | $99 USD/month |
| API Pro | 2,000 | $299 USD/month |
| API Enterprise | Custom | Contact sales |
Credit costs on that page:
| API | Cost |
|---|---|
| URL to Video | 5 credits per 30 seconds |
| AI Avatar | 5 credits per 30 seconds |
| Aurora 1.0 | 1 credit per second |
| Aurora 1.0 Fast | 0.5 credits per second |
| Aurora 2.0 | 0.4 (480p), 0.7 (720p), 1.4 (1080p), or 2.8 (2K) credits per second. Resolution defaults to 720p and applies to Aurora 2.0 |
| Boreal | 1 / 3 / 12 credits per 10 seconds at 720p / 1080p / 2K |
| Boreal-H3 | 0.4 / 1.2 / 2.6 credits per second at 768p / 1088p / 2K, plus reference inputs |
| Custom template | 5 credits per 30 seconds |
| HTML interactive ad | 10 credits per ad |
| Text to speech | 1 credit per 30 seconds |
| AI Scripts | 1 credit per request |
| Links | 1 credit per link |
| AI Shorts | 5 credits per 30 seconds |
| AI Editing | 5 credits per 30 seconds |
| Product video, image | 2 credits per image |
| Product video, video | 10 credits per 30 seconds |
| Ad Clone | 12 credits per 5 seconds |
An API Starter month of 500 credits is $99, so a naive full-spend price is about $0.198 per credit. A 30-second URL-to-video at 5 credits is about $0.99 on that arithmetic, before failed takes. That division is a planning aid from the sticker. It is not a line Creatify prints as "price per finished ad." A 30-second Aurora 2.0 clip at the default 720p is 0.7 credits times 30, or 21 credits, which is a different burn from the 5-credit AI Avatar block. Pick the model name on the invoice, not the cheapest row on the table.
Pros
- The free plan's limits are written in the FAQ, including the watermark and the 10-credit refill, so a trial has a known ceiling.
- The API has a dollar price and a per-endpoint credit table, which is enough to cost a URL-to-video job without guessing.
- Manual edits and re-exports are free. Only a new AI generation spends credits. That is a useful split when the cut is almost right.
- Paid credits last 2 months, which is more forgiving than a plan that burns the balance on the billing date.
- An official MCP server is documented, and the features page gives the URL, so an agent can be pointed at a first-party endpoint.
Cons
- The lower sticker is the annual-banner price ($12, $44, $76, $156). The higher sticker ($15, $55, $95, $195) sits beside it. Budget the higher number if you do not take the annual plan.
- Compare-table icons did not all survive as text, so Ad Clone and the ad launcher still lack a written yes or no in the extract. Watermark removal is written on the Standard, Pro, and Max cards.
- API credits and a feeling that "an ad costs a few dollars" are easy to confuse. Aurora, Boreal, and URL-to-video do not share a rate.
- Duration on Standard stops at 2 minutes. A 10-minute piece needs Pro or above. Pro's stickers on 2026-10-16 were $55 and $44 per month for 280 credits.
- Creatify is an ad factory. It will not replace a general editor or a pure voice studio.
Usage flow
- Start on the free plan if 2 watermarked video ads are enough to judge the actor and the script. The paid stickers checked on 2026-10-16 were Standard $15 or $12, Pro $55 or $44, Max $95 or $76, and Business $195 or $156 per month. Confirm the charge at checkout, because a promo can move.
- Paste the product URL, pick an actor and a length that fits the plan's duration cap, and read the credit cost the app shows before you confirm. Use the API rate card only when you are on an API subscription.
- Fix text and trims in Creatify's editor without spending credits. Export, then cut a platform version in CapCut if the ad still needs a native caption style.
Workflow usage
On the UGC-ad workflow (ugc-ads), Creatify is the primary tool: one product URL, several hooks, an actor, and a voice. The API's URL-to-video row (5 credits per 30 seconds) is the batch version of that job. Ad Clone at 12 credits per 5 seconds is the path when you already have a reference ad. AI Shorts at 5 credits per 30 seconds is the closer row when the output is a short social cut rather than a product page retelling. This site does not yet publish a live /workflow/ugc-ads page. The slug is the planning label.
On the avatar workflow (ai-avatar), Creatify overlaps HeyGen. Choose Creatify when the avatar is holding a product ad and the input is a URL or a template. Choose HeyGen when the avatar is a lesson, a translation, or a custom video twin and you want HeyGen's published web prices. Voice-publish (voice-publish) is the wrong primary slug. Creatify's text-to-speech is a supporting API at 1 credit per 30 seconds, not the reason to buy the product.
Underlying models
The billing page names Aurora 1.0, Aurora 1.0 Fast, Aurora 2.0, Boreal, and Boreal-H3 as priced generation models, plus AI Avatar and URL to Video as products that may sit on top of those systems. The Standard plan card names 50+ premium models and prints Seedance 2.0 and Kling 3.0 Standard. The Pro and Max cards name 100+ premium models and print Seedance 2.5, Veo 3.1, and Kling 3.0 Pro. Those names are on the card. A per-button credit cost for each of them was not observed on the pricing page. Do not assume the playground spends credits at the API integers. Asset Generator pricing is linked from the billing page to a separate models document that was not opened, so those asset rates are not observed here.
API and MCP
The API is public and gated by a subscription. The quickstart at docs.creatify.ai/quickstart, checked on 2026-10-16, shows a POST to https://api.creatify.ai/api/links/ with headers X-API-ID and X-API-KEY. The docs say the key acts like a password and should not sit in client-side code. Balance can be read from the workspace API or from the dashboard at app.creatify.ai.
The official MCP server is https://api.creatify.ai/mcp. The features page at creatify.ai/features/mcp says the server works with any MCP client, that Claude and ChatGPT are the named targets, and that generations spend the same credits as the platform plan. The FAQ on that page says chat turns return in seconds and video generation usually takes 5 to 15 minutes, with the agent polling an async task. That timing is Creatify's own statement, not a benchmark from this directory.
Similar tools
- HeyGen is the closer avatar studio when the job is a presenter, translation, or an API priced in HeyGen's credit, and you want a published web subscription price.
- Higgsfield is the closer multi-model generator when you are testing Seedance, Kling, and Wan rather than shipping a product-URL ad.
- Runway has its own product-ad API recipes at $0.01 per Runway credit. Compare that recipe to Creatify's 5 credits per 30 seconds before you build the pipeline.
- CapCut is the editor after the ad exists, especially for captions and a platform cut.
FAQ
How much is Creatify Pro on the website?
On 2026-10-16 the Pro card showed $55 per month and $44 per month under the "SAVE 20% ON ANNUAL PLAN" banner, with 280 monthly credits, 1,500 actors, 3 custom avatars, and a 10-minute duration. The API Pro plan is a different subscription: $299 per month for 2,000 API credits.
Do unused credits roll over?
Paid credits stay valid for 2 months, so they can be used in the next month. Free-plan credits do not move onto a paid plan. The FAQ also says you cannot switch off an annual plan until you have fewer than 10 credits left.
Does Creatify have an API and an official MCP server?
Yes. Both were checked on 2026-10-16. API docs are at docs.creatify.ai. The MCP URL printed on the features page is https://api.creatify.ai/mcp. API access requires a paid API subscription. MCP spend uses platform credits.
Are manual caption edits free?
Yes, according to the pricing FAQ. Manual edits and re-exports do not spend credits. Regenerating the avatar, the voice, the script, or the video does.