Synthesia is the training and enterprise avatar studio in this batch. A script becomes a presenter for an explainer, and the public meter is credits plus a learner seat. The creator-tilted neighbor on this directory is HeyGen. Checked on 2026-10-17, synthesia.io/pricing returned HTTP 200 to a plain fetch. Every dollar figure below is from that HTML. A credit burn, a language list, or a resolution the extract did not print is not observed.

Who it's for

Synthesia fits a learning team that needs the same presenter across many short lessons, and a company that pays per learner as well as per render. The seat line is the tell. Basic, Starter, and Pro price the video credits. A separate learner price, $29 per learner a month on the monthly context and $25 per learner a month on the yearly context, prices the people who watch. That shape matches internal training and a course more than it matches a solo Shorts channel posting three times a week.

A founder who wants one likeness on YouTube and a translation pass still starts with HeyGen, where the checked Creator card is a creator plan and the Business card is the team plan. A shop that pastes a product URL and needs a UGC-style ad starts with Creatify on UGC ads. A voice with no face belongs on ElevenLabs. After an avatar file exists, the cut and the burned-in words belong on CapCut. A long recording that must become captioned clips belongs on OpusClip or Submagic. Those tools do not replace the learner seat, and the learner seat does not replace them.

The home path on this site is AI avatar. Use it when the deliverable is a talking presenter. Keep Synthesia on that path when the buyer is a training org. Keep HeyGen on that path when the buyer is a creator comparing a $29 solo card with a translation feature this Synthesia extract did not itemize.

What it does

You spend credits to render avatar video. Basic is $0 a month. The card gives it 500 credits a month. The same free allowance is also described as 10 minutes of video, plus 3 survey responses, plus 500 credits, with a watermark. Those phrases sit together. This page does not collapse them into "500 credits equals 10 minutes." A survey response is a separate counted thing. Paid plans did not restate a survey cap, so the paid survey allowance is not observed.

Starter is the first paid credit grant: 1,250 credits a month at $29, or 15,000 credits a year when the price is shown as $18 a month billed yearly. Pro starts at 6,000 credits a month for $89. The monthly credit control also showed larger steps: 12,000 credits at $176, 24,000 at $347, 36,000 at $514, and 48,000 at $676. The yearly Pro display starts at 72,000 credits a year for $64 a month billed yearly. The yearly steppers that were copied are 144,000 credits at $126 and 576,000 credits at $486. Steps between those two yearly pairs were abbreviated in the research note, so the intermediate yearly stickers are not observed.

Enterprise is custom. The custom credit grant, the contract term, and any security appendix were not observed.

Studio Express-1 is an avatar add-on at $1,000 a year, and the extract ties that add-on to annual plan users. What Express-1 changes in the picture, how many avatars it adds, and the price for someone on a monthly plan were not observed. Stock avatar counts, photo-avatar counts, voice-clone caps, export resolution, maximum duration, and a language count were not observed on this pass. Do not borrow those numbers from a HeyGen page. They are a different product's table.

Pricing tiers

Verified on 2026-10-17 against synthesia.io/pricing.

Plan	Price in the extract	Credits	What else was stated
Basic	$0/mo	500/mo	Also described as 10 min of video + 3 survey responses + 500 credits. Watermark.
Starter	$29/mo, or $18/mo billed yearly	1,250/mo, or 15,000/year on the yearly display	Yearly invoice total was not printed as its own sticker.
Pro	$89/mo, or $64/mo billed yearly	6,000/mo, or 72,000/year on the yearly display	Monthly steppers: 12k/$176, 24k/$347, 36k/$514, 48k/$676. Yearly steppers copied: 144k/$126 and 576k/$486.
Enterprise	Custom	not observed	Contact path. The bundle was not itemized.
Learner seat	$29 per learner a month, or $25 per learner a month on the yearly context	not observed as a credit grant	A per-person price beside the video plans. Which plan requires it was not observed.
Studio Express-1	$1,000/year	not observed	Stated for annual plan users. Monthly-plan price not observed.

The yearly lines are monthly displays, not a second lump-sum sticker. Starter yearly is shown as $18 a month billed yearly. Pro yearly is shown as $64 a month billed yearly. The extract did not print a single annual invoice total for either plan. Pay the invoice Synthesia shows. The monthly Starter sticker is $29. The monthly Pro sticker is $89. Those are different amounts from the billed-yearly displays. This page does not invent a percent-off label, and it does not multiply the monthly displays into a yearly total the HTML did not print.

The Pro credit steps are not a clean double of the base row. On the monthly card, 6,000 credits sit at $89 and 12,000 sit at $176. Doubling the $89 price does not land on $176. On the yearly display, 72,000 credits sit at $64 a month and 144,000 sit at $126. Doubling the $64 display does not land on $126. 576,000 credits is eight times the 72,000-credit yearly base, and $486 is the price copied with that far step. It is its own pair, not a multiple this page will turn into a formula. There is no rate card in the extract that explains the gap. Read each stepper as its own pair. The $126 and $486 figures sit on the yearly display next to the $64 a month line, in that same shorthand. They were not copied as separate annual invoices.

A paid credit-to-minute rate was not observed. The Basic line's "10 min video" cannot be divided into the Starter or Pro grants without inventing a burn. 1,250 credits and 15,000 credits a year are both real, and 15,000 divided by 12 is 1,250, so the yearly Starter pool matches twelve monthly Starter grants. 72,000 divided by 12 is 6,000, so the yearly Pro pool matches twelve monthly Pro grants at the base step. That is a credit identity. It is still not a minute count.

The learner prices are two monthly figures, not a computed annual invoice. The monthly context is $29 per learner a month. The yearly context is $25 per learner a month. The extract did not print a lump-sum year of seats. How many learners are included before the seat price starts was not observed.

Pros

Basic prints a $0 price, a 500-credit grant, a 10-minute description, a survey count of 3, and a watermark, so a training team can see the trial's shape before a card is required. A card requirement on Basic was not observed. The $0 line is what the page showed.
Starter and Pro each show a monthly sticker and a lower billed-yearly monthly sticker, with credit pools that match twelve times the monthly grant at the base step.
Pro's monthly credit control prints four larger steps with dollar prices, so a bigger month is not automatically an Enterprise call.
The learner seat has two observed prices, $29 and $25, which lets a course budget count people separately from render credits.
The site markets API and MCP documentation, so an integration review can start from the vendor's own claim while this directory still refuses to store an endpoint it did not copy.

Cons

Paid credits do not convert to minutes on this extract. Budgeting a 10-minute lesson on Starter or Pro from the Basic wording would invent a rate.
The yearly Pro stepper list in the research note jumps from 144,000 credits at $126 to 576,000 credits at $486. The prices between those points are not observed.
MCP documentation is marketed, and the server URL was not copied. An agent config cannot be filled from this page.
Studio Express-1 is $1,000 a year and is tied to annual plan users. A monthly buyer cannot price that add-on from the extract.
The learner seat is not attached to a named plan in the notes used here. A team can see the per-learner price and still not see whether Starter already includes seats.

Usage flow

Open the pricing page and read Basic as $0, 500 credits a month, also described as 10 minutes of video plus 3 survey responses plus those credits, with a watermark. Render one lesson at the length you actually ship. Do not treat the 10-minute phrase as the burn rate for Starter or Pro.
Move to Starter at $29 a month, or the $18 billed-yearly display with 15,000 credits a year, when the free grant is the limit. Move to Pro at $89, or the $64 billed-yearly display with 72,000 credits a year, when the credit step is the limit. Read the stepper pair you will buy. Add learner seats only after the product shows which plan asks for them, at $29 or $25 per learner a month as printed.
Export the lesson, then finish captions and the frame in CapCut. If the voice must be a named clone the Synthesia extract did not price, record or synthesize it in ElevenLabs only after the product accepts that audio. External audio on a named Synthesia plan was not observed.

Workflow usage

On AI avatar, Synthesia is the training presenter. HeyGen remains the default on that workflow for a creator who compared a solo card, a translation table, and a documented API on 2026-10-16. Synthesia enters when the purchase is credits plus learners. Keep each lesson inside an allowance you have actually measured in the product. This page cannot turn 1,250 or 6,000 credits into a lesson count.

A Shorts or TikTok cut of a finished lesson is a second step. The pricing extract did not print a 9:16 preset, a safe zone, or an auto-post destination. CapCut is where that frame gets cut. OpusClip and Submagic apply when a long lesson must be mined for clips. They are not substitutes for the avatar render.

On UGC ads, Synthesia is the wrong default. That workflow's checked path is a product-led actor ad. Creatify is built around a URL and an ad credit system. Synthesia's observed extras are survey responses, learner seats, and an annual avatar add-on. Those are course objects. A spokesperson ad can still be rendered here if the buyer already holds a Synthesia plan. The commercial terms for putting that render into paid media were not observed on this pricing pass. Read the current terms before a learner-seat contract is reused as an ad license.

Underlying models

No third-party video model and no speech-model name was printed on the 2026-10-17 pricing extract. Studio Express-1 is the name of a $1,000-a-year avatar add-on for annual plan users. It is not a model card. This page does not list Synthesia as a host for Kling, Seedance, Veo, or any other generator. Whether Express-1 calls a named engine under the hood was not observed. When a cutaway has to come from a named video model, generate that shot in a tool that prints the model, then bring the file back. That hop spends a different meter.

API and MCP

has_api is true because the pricing site markets an API together with MCP documentation. The 2026-10-17 extract did not copy a base URL, an auth header, a docs URL, or a rate limit, so this entry sets no api_url. Which plan may call the API, and whether a call spends the same credits as the website, were not observed.

mcp.official is false. Documentation is marketed. The official MCP server URL was not copied on this pass, so there is no mcp.url. A marketing line is not an address a client can add. Guessing a path on synthesia.io would invent an endpoint. Copy a URL only from a developer page that prints one.

For a printed creator endpoint, use HeyGen, Creatify, or ElevenLabs. A Synthesia key does not authenticate those products. HeyGen's own docs, checked on a different day, also separate website credits from an API wallet. Do not assume Synthesia uses that split. The split here was not observed.

Similar tools

HeyGen is the creator-tilted avatar studio, with a checked Free plan, a $29 Creator card, translation lines, and an official remote MCP URL. Synthesia is the credit-and-learner training buy.
Creatify is the URL-to-ad studio on UGC ads. Use it when the input is a product page and the output is a testable ad.
ElevenLabs is the voice layer when Synthesia's extract does not name the speaker you need. CapCut is the editor after export.
OpusClip and Submagic turn a long file into captioned shorts. They start after a lesson exists, or instead of an avatar when the source is already a recording.

FAQ

Does Basic include 500 credits or 10 minutes?

The extract says both, as one allowance description. Basic is $0 a month with 500 credits a month, and the free allowance is also described as 10 minutes of video plus 3 survey responses plus 500 credits, with a watermark. This directory does not reduce that sentence to a single credits-per-minute rate, and it does not apply the 10-minute phrase to Starter or Pro.

How much is Pro if I need more than 6,000 credits?

On the monthly control checked on 2026-10-17, the steps beside 6,000 credits at $89 were 12,000 at $176, 24,000 at $347, 36,000 at $514, and 48,000 at $676. On the yearly display, 72,000 credits a year sit at $64 a month billed yearly. The yearly steps copied in this pass are 144,000 credits at $126 and 576,000 credits at $486. Prices between those two yearly steps are not observed. Enterprise remains custom.

Is yearly Starter $18 a month?

The page shows $18 a month billed yearly, with 15,000 credits a year. It does not print a separate lump-sum annual invoice. This page does not multiply that display into a yearly total the HTML omitted. The monthly Starter price is $29 for 1,250 credits a month. Checkout is the charge.

Does Synthesia have an official MCP server URL on this page?

No URL is stored. The site markets API and MCP documentation, which is why has_api is true, and the endpoint itself was not observed on 2026-10-17, which is why mcp.official is false. Add a server only after the vendor page prints the URL.

What does a learner seat cost?

$29 per learner a month on the monthly context, and $25 per learner a month on the yearly context, as checked on 2026-10-17. The extract does not say which video plan includes seats before that price starts, and it does not say whether a seat includes credits. Studio Express-1 is a different line, at $1,000 a year for annual plan users.

Synthesia